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Political bias in the news coverage of Taiwan's first presidential election: a comparative analysis of broadcast TV and cable TV news

  •  Ven-hwei Lo, Pu-tsung King, Ching-ho Chen, and Hwei-lin Huang
  •  1995 / 11  

    Volume 2, No.2

     

    pp.37-62

Abstract

This research examines how TV reported the campaign and the candidates during Taiwan's first-ever presidential election in 1996. A content analysis of evening news coverage of six TV stations indicated that the state-owned broadcast TV stations were far more likely than the privately owned cable TV stations to give greater amount coverage and soundbites to the ruling party presidential and vice presidential candidates, using the ruling party officials as prince- pal news sources and contain more news favorable to the ruling party candidates than to other candidates.